SHOP.CA GEARS UP FOR HOLIDAY SEASON WITH FIRST MILLION DOLLAR DAY

IN JUST ITS FIRST FULL YEAR, COMPANY POSTS OVER A MILLION DOLLARS IN REVENUE WITHIN 24 HOUR PERIOD

(Toronto, ON November 08, 2013) - SHOP.CA, Canada's largest online retail destination announces its first one million dollar day just before the start of online shopping's busiest five week period of the year. The team and its partners celebrate this achievement alongside staggering revenue, visitor and merchant partner growth, sixteen months since launch.

SHOP.CA has put together an impressive string of sales accomplishments since launch. As of October 31st, sales have grown at a 171% compounded monthly growth rate since launch, and at an average order value (AOV) trending toward $200. Sales for the first week of November have already surpassed all of October, and is up over 1100% vs. same week in November 2012. "I am extremely proud of what our incredible team has built in such a short time, about the commitment they have each and every day. Having a strategy is important, but execution excellence, passion and a relentless commitment to the Canadian consumer makes this a special company," said Drew Green, ceo and founder of SHOP.CA.

Repeat customers are buying 4.7 times a year, and convert at 8 times the rate of new customer visits in 2013. This fact is particularly exciting for the SHOP.CA leadership team, as proves that the customer experience is building a strong loyalty and affinity to the brand. "As much as we knew from the outset that getting record numbers of people to SHOP.CA would be critical for velocity, we have been keenly aware that creating a best-in-class customer experience would be key to our long-term success and ensure strong repeat behavior - behavior we are seeing," said Mark Daprato, cmo of SHOP.CA.

Great revenue metrics can't happen without great products. Merchant partnerships at SHOP.CA continue to expand at almost one per day in 2013, adding 1000s of new products to the SHOP.CA marketplace weekly. This continuous product expansion has also meant leading world brands are hosting Exclusive Sale events daily via SHOP.CA's homepage. With brands like PS4, TOMS, ASUS, Moose Knuckles, Bench, Snugli, Petro-Canada and more, Canadians are able to truly get the products they are looking for throughout the year at SHOP.CA. Never settling, SHOP.CA is constantly launching new virtual stores, incredible brands, with their virtual inventory network expected to ship over 100,000 products this November, alone.

With over $20 million in exclusively priced product inventory on sale in November, more record sales days to come, loyal customers and an incredible product selection, the SHOP.CA team feels well poised for growth the rest of Q4, 2014 and beyond. "We believe in our plan, and are committed to making SHOP.CA the most engaging and rewarding experience in Canadian retail - that is our purpose and will continue to be," added Green.

About SHOP.CA
SHOP.CA is committed to becoming Canada's leader in online shopping by striving to provide a unique Canadian experience that combines an authoritative selection of products, unparalleled service and a social loyalty program that Rewards members on every purchase. Launched in July 2012, SHOP.CA offers Canadian online shoppers a compelling alternative to current shopping options.

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For further information and/or interview opportunities, please contact:
Mark Daprato | SHOP.CA | mark@shop.ca | 416-915-4286

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